A next-generation technology and innovation ecosystem.
NEWLY Technology Group is a multi-sector technology group that brings R&D, manufacturing, sourcing, logistics, software, media, e-commerce and global trade together in one strategic structure.
A global brand that builds its own technology.
We aim to be a global brand that develops its own technology and creates sustainable value through AI and advanced manufacturing. We combine human-centred design with technology and treat quality as the standard in every product and service.
- Vision: a global brand creating value through its own technology, AI and advanced manufacturing
- Mission: bring human-centred design and technology together
- Principle: quality is the standard in every product and service
A growing ecosystem.
Connected capabilities.
Group companies and business units work to the same data, quality and brand standards.
Technology and software
Software, AI, cloud and verification platforms through NEWLY SOFT and NEWLY AI.
Manufacturing and brands
Branded manufacturing in textiles, electronics, outdoor, food and lifestyle.
Logistics and distribution
Warehousing, shipping, dealer and distributor networks.
Retail and e-commerce
Marketplaces, our own stores and corporate sales channels.
Media
NEWLY Broadcast and HER GÜN TEKNOLOJİ content brands.
Global trade
Exports and partnerships across Europe, the Middle East and Asia.
Every product is traceable.
Our product groups are made to international standards; every product carries a serial number and QR code for authenticity and warranty tracking.
Responsible growth.
Sustainability
Energy efficiency, zero waste and carbon reduction are part of every process.
Global reach
Distributor networks and regional logistics hubs in Europe, the Middle East and Asia.
Sales channels
Multichannel sales including Amazon, Etsy and Trendyol Global.